Continental Tires India is strengthening its commitment to providing top-tier tire solutions in India through its renewed partnership with Mercedes-Benz AG. This marks the seventh consecutive year of their Preferred Partner status, underscoring Continental's focus on customer satisfaction and premium quality. The partnership extends beyond India, with ongoing collaborations in Malaysia, Australia, and China. Furthermore, Continental Tires has achieved Preferred Partner status in South Korea and Japan, effective from September 2024 to August 2026.

Collab between Continental Tires and Mercedes Benz-AG

This continued collaboration allows Continental Tires to better serve Indian customers with specialised tire solutions and improved after-sales support. The partnership grants Continental access to sophisticated order and sales tools, enabling seamless integration with Mercedes-Benz AG’s network. Joint promotional activities and customer events are also planned, aiming to enhance the retail experience for car owners.

Mercedes Original range

Continental Tires will provide tires for the entire MO (Mercedes Original) range, spanning from the A-Class to the GLS-Class. These tires are tailored to meet Mercedes-Benz AG's strict standards and specific vehicle model requirements. The product lineup includes the SportContact 6, EcoContact 6, EcoContact 6Q, PremiumContact 6, and SportContact 7, all meticulously engineered for safety and optimal performance.

“We are honoured to continue our strong partnership with Mercedes-Benz AG. This ongoing recognition as a Preferred Partner highlights our dedication to deliver innovative, high-quality tyre solutions in India that prioritise safety, comfort, and sustainability. We remain committed to supporting our customers with products that meet the highest standards of performance and reliability, helping them realise their business objectives,” says Samir Gupta, Head of Central Region - BA Tires APAC and Managing Director, Continental Tires India.

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